Definition: A 301 Redirect is a permanent redirect from one URL to another, used to guide both users and search engines to the correct page. It informs web browsers and search engines that the original page has been permanently moved to a new location.
SEO Impact: Implementing a 301 Redirect allows search engines to transfer the ranking power and link equity of the old URL to the new one. This helps maintain the website's search engine ranking and ensures that users can find the relevant content without encountering errors.
Use Cases: 301 Redirects are commonly used when a website undergoes structural changes, such as URL restructuring, domain changes, or content consolidation. They are essential for preserving traffic and search rankings after a page is moved or deleted.
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