Definition: A featured snippet is a concise summary or answer to a user's search query, displayed at the top of Google's search results page. It is extracted directly from a webpage and is often referred to as "Position Zero" because it appears above the traditional organic search results.
Format: Featured snippets typically appear in various formats, including paragraphs, lists, or tables. They are designed to provide quick, direct answers to search queries, enhancing user experience by allowing users to obtain needed information without clicking through to a website.
SEO Importance: Securing a featured snippet can significantly increase website visibility and traffic. It is a key aspect of search engine optimization (SEO) strategies, as it can improve click-through rates by establishing a site as an authoritative source for specific queries. To optimize for featured snippets, content should be structured to directly answer common questions related to the site's focus.
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